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Last year, the global firm Baker McKenzie launched a new initiative called “Whitespace Legal Collab.” On the 27th floor of their Toronto office on Bay Street, the global firm opened their doors to clients and leaders in business, government, academia and non-profit organizations to “address complex global challenges at the intersection of business, law and technology” according to their website. “Our Whitespace Legal Collab is part of our firm’s wider effort to cultivate a new type of thinking when helping our clients develop solutions to complex challenges,” says Paul Rawlinson, the global chair of the firm.
By Richard Bracken
With every request for external exposure, there is also an assumption that one effort of marketing will result in millions in new revenue. Yet, we all know that the responsibility to implement all marketing initiatives is on the lawyers.
By Deborah Dobson
Technology is playing an ever-increasing role in our lives, personally and professionally. One of the emerging technologies that has caught my eye is blockchain.
By Patricia Ellard
We hear that clients hate to be cross-sold. However, this does not mean that clients are not interested to be introduced to new colleagues who can provide insight. Rather, cross selling must be thoughtful and tailored to clients’ needs
By Linda A. Hazelton
While ranking directories are rarely the only tools used to find a firm or lawyer, in-house counsel and CEOs often turn to them as informative research sources. For these reasons alone, preparing materials and references for submission, even though time-consuming, may make sense under the right circumstances.