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Internet Law Law Firm Marketing and Business Development Young Professionals

Marketing Tech: 7 Habits of Effective Online Marketers

The advantage of online marketing is that it is one-to-many, as opposed to in-person marketing which is one-to-one. By adopting the seven habits of effective online marketers, CMOs can generate more business for their law firms.

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Research shows that 80.8% of potential clients check out professional services firms by looking at their websites. Clients will also Google attorneys and review social media by attorneys more often than asking friends or colleagues if they’ve heard of an attorney.

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