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The Red Zone

WALK THE WALK - DON'T TALK THE TALK

By Allan Colman, Managing Director, the Closers Group: www.closersgroup.com

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Walking the walk means following through on what got you selected by inside counsel in the first place. Where 68% of law firms rate themselves an "A" for serving their clients, only 19% of in-house counsel would agree. This is according to the recent 18th Annual Survey of General Counsel by INSIDE COUNSEL. We will be spending the next several weeks reviewing how to avoid this disconnect and what in-house counsel expect their new firms to do with all of the information gathered and commitments made during the selection process.

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