Print this page Email this to a friend Comment on this page
POST JOHN WAYNE ON BUSINESS DEVELOPMENT CONSULTANTS	Comments (0)

JOHN WAYNE ON BUSINESS DEVELOPMENT CONSULTANTS - That great American philosopher, John Wayne, may have been speaking to his fellow cowboys when he said "Round 'em up and move 'em out", but he very well could have been talking to law marketers. After all, the three components of the cattle business. . . .

GET 'EM - Find good cows and bring them back to your corral

KEEP 'EM - Take care of the cattle you have and keep an eye out to make sure no one steals them

GROW 'EM - Do what you need to do to help your cows grow stronger and increase the size of your herd.

. . . . also hold true for law marketing. In essence, this mindset contains the same basic elements that are required from your law selling advisors; how to get contacts/clients, how to do what it takes to keep clients, and how to grow the engagements with clients.

We will be exploring each of the Big 3 concepts -- get 'em, keep 'em and grow 'em - over the next several weeks, so keep your eye on this Closers Group blog for more commentary.