Want to Enhance Your Bottom Line?
This Marketing the Law Firm presentation includes: • The View From The Top...the managing partner’s perspective on how to create a marketing and business development culture that resonates with everyone.
This conference brings together a panel of highly regarded professionals
Moderator: Elizabeth Anne "Betiayn" Tursi, Editor-in-Chief, Law Journal Newsletter’s Marketing The Law Firm Panelists: Robert J. Ambrogi, Esq., Vice President, Editorial Services, Jaffe Associates, Rockport, MA, and author, "The Essential Guide to the Best (and Worst) Legal Sites on the Web" Second Edition. Jose E.V. Cunningham, Chief Marketing Officer, Shaw Pittman LLP, Washington, D.C. Jason S. Dinwoodie, Director of Communications, Orrick, Herrington & Sutcliffe LLP, New York, NY. Michael Hodes, Esq., Managing Partner, Hodes, Ulman, Pessin & Katz, P.A., Towson, MD.
“Advanced Law Marketing Summer Session”
• The Communications Component Of Marketing And Business Development...getting the message conveyed with an eye toward expanding existing business and attracting new business.
• The "S" Word...sales in the world of law...what sales can deliver and what it cannot.
• The Marriage Of Marketing And Technology...how technology can really impact business development; it's not just about having a Web site.
