Panelist Bill Flannery President, The WJF Institute The Institute's primary focus is business development, client development, client relationship management, law firm marketing, and marketing support programs. Mr. Flannery has been a special advisor to the ABA and the Association of Legal Administrators (ALA) on technology and marketing. He has lectured in law schools, graduate and undergraduate schools in the U.S. and overseas on strategic planning, technology and business development, sales and marketing. Moderator Elizabeth Lampert Director, Law Journal Newsletters Web Audio Conference Division The Lawyer's Field Guide to Effective Business Development A Special Webinar Conducted by Bill Flannery of The WJF Institute Thursday, July 19, 2007 12:00PM - 2:00PM Eastern Time In most law firms, partners handle essential business development without the kind of coordination or supervision commonly found in the corporate world. Managing partners often simply leave day-to-day client management to the billing partner. Yet oversight and strategic development of relationships with key clients is essential to law firm survival - and can also prove highly profitable. This Webinar will discuss the key elements of effective business development, specifically how to start a coordinated business development process, determine its ROI, and grow your firm's long-term profitabililty. Mr. Flannery's insights, drawn from over 40 years of experience working with lawyers, are both practical and achievable. Topics covered will include: Lessons from the Global 1000 on sales and key account management. Strategies your law firm can adopt and adapt. How technology can help you develop new approaches. Key business development opportunities in client management. Practical ideas on how to close the Knowing/Doing Gap. To register see below. All conference registrations are for up to three participants on one line. For special rates for more than 3 participants or additional lines: email CMartinez@alm.com or call 212-313-9248