August 2010

Real-World Ding Law for the Online Business

By Stanley P. Jaskiewicz

When it comes to infringement of intellectual property, there are no "IP police" hiding in the obscure nooks and crannies of cyberspace to chase down those who misuse property online. Instead, the e-commerce firm itself often must become its own IP cop, when it discovers — as it inevitably will in the online free-for-all — that its marks, copyrighted content or knockoffs of its unique products appear on the Web site or in the e-catalog of a competitor.

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