Why Aren’t You Blogging?

By 1996, If Your Firm Didn’t Have A Web Site, You Looked Foolish. We’re At That Point With Blogs, Folks.

I've already lost some of you. That's great. When I can turn off 25% of my readers with just the subtitle, I know that the rest of you will be getting some actual value and not just a bunch of regurgitated, freshman-year marketing pap. Here's the one-sentence version of the article for all of you out there with adult ADHD:
If your firm doesn't have at least one serious blogger for every major practice and industry group, you've got clients who are, at this minute, reading a competitor's blog.

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