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Marketing the Law Firm

June 2009

Professional Development: Teaching Others to Deliver

By Debra Forman

On the topic of leadership, Albert Schweitzer stated, "Example is leadership" and observed that "Example is not the main thing in influencing others. It is the only thing." We learn optimally by observing best practices and adapting these as our own. Client service is one such practice that is furthered by example. Here are seven project management insights that demonstrate how senior practitioners, leading by example, can teach junior attorneys how to focus on their client deliverables.

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