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Marketing the Law Firm

Volume 22 - Number 7 | November 2008

November Issue in PDF Format


Special Issue: The Fourth Annual MLF 50: The Top 50 Law Firms in Marketing and Communications
By Elizabeth Anne ‘Betiayn’ Tursi
Now more than ever, marketing should take center stage — and for 50 firms it has — I’m a believer!

MLF 50 -- The List
The MLF 50 in PDF Format

Professional Development: Enhancing Your Culture of Business Development
In this current economic environment, many firms must sharpen their focus on business development. This article discusses the results of research conducted across many firms; it will identify areas of potential weakness that can hamper your ability to nimbly respond during these challenging times.