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Most firm attorneys have a LinkedIn account, and most know it’s a productive tool for growing their network and practice. They may not, however, know how to invest their time best on LinkedIn activities. There’s a little-known way for leveraging LinkedIn to inform their entire network of what they are doing, and, as a result, garner free publicity for your firm. The secret? Writing LinkedIn posts. Could what you are sharing be considered news or are you attempting to educate your readers? Free publicity may be yours if you concentrate on the latter.
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By Kimberly Rice
With national shelter-in-place orders in place now for several months with information on resuming business in the new normal changing every day, lawyers must consider pivoting how they operate their businesses in today’s sub-normal climate.
By Glennie Green
It is critical that lawyers determine strategies that match their skills, personalities, and perceptions and experiences.
By Sharon Meit Abrahams
Conscientious development of associates through training and mentoring enables them to become dynamic, professional, and ethical attorneys who provide high quality service that clients expect.
By Patrick Smith
The largest law firms are pouring substantial resources into business development training, cultivating leadership skills and professional coaching, according to a new report, and they’re fielding teams of marketing professionals and lawyers to court and maintain clients. But the report found that the efforts — and the results — have been uneven, especially when it comes to developing leadership and building effective client teams.