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There is nothing more rewarding as a leader in a business environment than helping a business or a team reach its goals. This relies solely on the people in the organization and its leadership. In our work with law firms, the one issue mentioned most often is leadership. Whether it’s poor leaders, leaders with no vision, leaders who micro-manage or leaders who are downright dysfunctional, somewhere in the firm there is an opportunity to help a leader or a group of leaders to become more effective.
By Kimberly Rice
Despite all the strategic planning CMOs may devote to individual attorney coaching and training, it is often not enough to support the lawyer client in connecting the dots of relationship building, reputation enhancing and contact management over the course of a career to make a remarkable difference.
By Carlos Arcos
A good PR strategy might involve working on content creation, managing social media accounts, interacting with customers online and offline, and talking to the press.
By Larry Bodine
Voice search is the hot new trend in technology and CMOs can harness it to generate more calls online and leads from their websites.
By Joe Maguire and Anne Marcotty
Growing the top line requires a systematic approach that maximizes your available time and focuses you on the best opportunities.