• Features

    How to TOOT Your Own Horn: Exceptional Self Evaluations

    Sharon Meit Abrahams

    It’s that time again. As the year comes to a close many firms are beginning the associate review process. Even if your firm does not have a formal review process I recommend that you write a self-evaluation that outlines your achievements and specifies your goals for the coming year.

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  • Features

    Professional Development: Reimagining Business Development Training and Coaching

    Debra Baker

    Six Pillars of a Successful Bus-Dev Program

    For firms wanting to thrive through the next economic downturn and beyond, mastery of business development fundamentals is as essential as mastering legal skills. Yet training and coaching — whether done internally or through outside consultants — requires an investment in time and resources.

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  • Features

    Competitive Intelligence: Assumptions and CI Don’t Mix

    Patricia Ellard

    Sometimes I assume my clients know what I can do for them and what they should ask for. You all have heard the old adage about what happens when you assume. I still laugh when I think of my elementary teacher saying it, but It’s such a basic idea, and applies in so many situations. Here are just a few of which I’ve been reminded.

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  • Features

    Sales Speak: Five Ways to Start a Business Development Streak

    Ari Kaplan

    Since business development is often comprised of a series of incremental efforts that generate momentum, embrace the idea of connecting daily streaks to obtain results.

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  • Features

    Podcasts Are the New Black for Law Firm Business Development

    Gina Rubel 

    Before jumping into the podcast foray, law firm leaders must think strategically about podcasting as a tool for marketing and business development. Resources, bandwidth and buy-in are needed to produce a successful podcast — along with patience as podcasting success is determined by long-term results.

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