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Career Journal: Network to Success Image

Career Journal: Network to Success

Michael DeCosta

Job search should be as much a part of your ongoing career management as aspirations for promotion, more responsibility, and increased compensation at your current employer. In essence, you should always be looking, if not actually taking, your next job.

Features

Marketing Tech: Going Mobile Image

Marketing Tech: Going Mobile

Greg Sutphin

Why and how to get your firm's mobile website ready as quickly as possible.

Features

Social Media Use Image

Social Media Use

Ed Poll

The expanding use of social media is perhaps the number-one trend reshaping law firm marketing. But social media use also vividly illustrates the dilemmas posed by the law's dual nature as a business and a profession.

Features

Fine-Tune Your Goals This February Image

Fine-Tune Your Goals This February

Debra Forman

Resist the February blahs by taking a moment to focus your well-intentioned energies and reaffirm your goals. Here's how.

Features

On the Move Image

On the Move

ALM Staff & Law Journal Newsletters

Who's doing what; who's going where.

Features

Allen & Allen Leverages Aderant Integrated Case and Financial Management Image

Allen & Allen Leverages Aderant Integrated Case and Financial Management

Tracy Puritz

The primary reason we chose Aderant Total Office was because of integration and that very few of the vendors the firm considered could provide both case and financial management software.

MARKETING IS LIKE ALGEBRA Image

MARKETING IS LIKE ALGEBRA

Allan Colman

MARKETING IS LIKE ALGEBRA Newer partners, senior assoicates and even third-years have been given their marching orders -- seek out new opportunities, pursue leads, get in front of prospects and close those deals. As in the Marco/Polo kids game, start popping up whenever and wherever there are prospects. A few of the basic business development tools we find simplest to implement for our clients are discussed below and in following posts. They are designed for firm leadership…

HOW TO GUESS RIGHT Image

HOW TO GUESS RIGHT

Bruce Marcus

Prognostication is a game for which the prize for getting it right is at least bragging rights, at best successful planning. Statistically, it seems, there are few winners ' but that seems to stop no one from doing it. Gambling is OK for sport, I guess, but ' except for calculated business risk ' not so hot as a planning or management tool.

Features

Websites Aren't Built in a Day Image

Websites Aren't Built in a Day

Jeffrey Morgan

Redoing your firm's website is a collaborative process with specific steps that you should try to follow. The purpose of this three-part article is to review each of those steps so that law firm professionals have a better understanding of website design and development in order to better manage internal expectations when they undertake a website redesign project.

Features

Firm Marketing Initiatives: Trends We See for 2013 Image

Firm Marketing Initiatives: Trends We See for 2013

Bruce Alltop & Craig Brown

When lawyers no longer feel they are at a place that can support and reward the ambitions they have for their practice, they head for the door.

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