Features
Policing Workplace e-Mail Use
Under what circumstances do employees who use a workplace computer to communicate with their attorneys waive the attorney-client privilege that would normally attach to such a communication? A recent ruling from New Jersey addressed this question.
FIRST IMPRESSIONS AND BUSINESS DEVELOPMENT
FIRST IMPRESSIONS AND BUSINESS DEVELOPMENT - Following a recent engagement as a marketing keynote speaker for the Beverly Hills Bar Association, an attendee asked me a question about the importance of first impressions in making law sales. For anyone engaged in legal sales or who provides business development presentations, it's hard t deny that the role fo first impressions is the foundation for an excellent question. One of the best answers can be based on Malcolm…
I Caught It ' Can I Keep It? <b><i>Keeping Your Client Out of the Competitive Pool</i></b>
The conventional wisdom is that it costs more to get a new client than to keep an old one. And for once, the conventional wisdom is correct. Yet, many professionals too readily take clients for granted. Or don't look for opportunities to increase revenues from perfectly satisfied clients.
I Caught It ' Can I Keep It? <i><b>Keeping Your Client Out of the Competitive Pool</i></b>
The conventional wisdom is that it costs more to get a new client than to keep an old one. And for once, the conventional wisdom is correct. Yet, many professionals too readily take clients for granted. Or don't look for opportunities to increase revenues from perfectly satisfied clients.
I Caught It ' Can I Keep It? <br<<i><b>Keeping Your Client Out Of The Competitive Pool</i></b>
The conventional wisdom is that it costs more to get a new client than to keep an old one. And for once, the conventional wisdom is correct. Yet, many professionals too readily take clients for granted. Or don't look for opportunities to increase revenues from perfectly satisfied clients.
BUSINESS DEVELOPMENT TACTICS - Simple and Effective
BUSINESS DEVELOPMENT TACTICS - Simple and Effective Business Development tactics do not need to be complicated to be effective. The following tactics, for example, are easy to implement during scheduled meetings and are surprisingly effective: 1. During every meeting with a prospect or client, touch on the client benefits that your firm offers. 2. As the meeting wraps up, restate the challenges and opportunities as the client sees them. 3. Close every call, meeting, or pitch with agreements on…
Features
Providing IT with Pertinent Support Information
What is the first step that an end-user should consider when in technical distress? My first suggestion to that end-user is the time-honored, well-known and often irritating ' reboot.
Features
Counsel Concerns
Ninth Circuit Upholds Sanctions Against Copyright Lawyer<br>Attorney Fees Awarded To Prevailing Defendants in Memorabilia Case<br>Manatt Petitions CA Supreme Court over Ruling Against Firm
Features
The New Legal Workplace
The speed and shape of the American economic recovery is a matter of great debate. What is not up for speculation is the dramatic effect the downturn had on all businesses, including the legal industry. Workers and managers alike are struggling to figure out what will be expected from them in the coming business quarters, and how to deliver on these expectations. Here are three highlights for legal professionals which just may make the difference between being in the black or in the red.
TACTICS FOR ENGAGEMENT
TACTICS FOR ENGAGEMENT - Generating New Business What are your strategies for engaging with prospects? How do you improve law selling? Recently, I participated in a brainstorming session with a group of attorneys - some in-house counsel, some outside counsel. the focus of the session was on how to improve law selling. Even though the attorneys represented different areas, they all agreed on which legal marketing tactics were the most effective. As a business develoment consultant, I…
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