Professional Development: Personal Marketing Plans
A few years into their careers, talented professionals feel pressure to develop business. For sole practitioners, that pressure comes from their bank accounts. In mid-sized firms, it may come from their managing partners. And in large firms, it's likely to come from a marketing director.
Marketing Tech: The Top 10 Law Firm Blog Best Practices
For any lawyers still debating whether or not to start blogging, it's time to get off the fence. Here's what you need to know.
The Business of Branding: Gear Your Bios to Your Clients
How to create an outstanding attorney bio on your firm's website that will attract, and not bore, potential clients.
Features
Successfully Finding, Hiring and Managing Marketing Consultants and Agencies
There's no one perfect solution for finding the right consultant, making a "good hire" and then effectively managing that resource, but there are a few guidelines that can, at least, set you on the right path.
Features
Social Media
When used in a conscious and planned manner, social networking sites can offer a number of benefits to the firm as well as individual attorneys and staff.
Features
Women Champions
Women lawyers will develop their practice and client development skills more effectively if they are mentored and championed by other women lawyers. Here's why.
Aligning Mentoring Programs with Core Competency Models
This article discusses the best practices to intertwine competency models with career-focused mentoring programs. The authors believe aligning these two structures offers the best way to develop and retain legal talent.
Features
More Firms Put Non-Lawyers at the Top
The point of this article is not to determine exactly who should run a law firm, but to explore some factors worth considering when contemplating the most effective and efficient form of law firm leadership.
Retail e-Commerce Gains Again, Sets Record for Percentage of All Sales
e-Commerce in the retail sector is up again for the second time this year, with the latest jump in the second quarter, according to the U.S. Census Bureau's survey of quarterly retail commerce.
Need Help?
- Prefer an IP authenticated environment? Request a transition or call 800-756-8993.
- Need other assistance? email Customer Service or call 1-877-256-2472.
MOST POPULAR STORIES
- New York's Latest Cybersecurity CommitmentOn Aug. 9, 2023, Gov. Kathy Hochul introduced New York's inaugural comprehensive cybersecurity strategy. In sum, the plan aims to update government networks, bolster county-level digital defenses, and regulate critical infrastructure.Read More ›
- INTERVIEWIn this exclusive interview with International Franchise Association (IFA) chairman Steve Siegel, Associate Editor Kevin Adler, asks about policy priorities for 2003, and other legislative and regulatory developments that affect the franchise industry.Read More ›
- Pension Plan Termination Premiums in BankruptcyIn a case of timely significance, the Second Circuit Court of Appeals has recently ruled that pension plan termination premiums are not "claims" subject to being discharged under a Chapter 11 plan, but rather, must be paid in full upon emergence from bankruptcy.Read More ›
- The 'Friendly Fraud' ChargebackThe abuse of the chargeback option has resulted in a "friendly fraud" epidemic harming not only merchants, but the very consumers the programs were designed to help.Read More ›
- <b><i>Social Media Scene:</i></b> How Social Are Your Social Media Activities?The modifier "social" is supposed to separate social media from other forms of marketing and PR. But the tactic's social aspect is also the part that either prevents us from using it or from using it as the two-way communication tool it's supposed to be.Read More ›