Professional Development: The One Thing You Must Do in Your Marketing
If you fail to keep in touch with your prospects on a regular basis, your business development efforts will likely fall short of your hoped-for results.
Features
The Place to Network: What's So Good About Hosting an Event?
The intent of this column is to provide a framework for identifying the relative benefits of hosting an event. How can we turn an event into a means for generating revenue?
The Business of Branding: Put Some Poetry in Your Marketing
How you say something is as important as what you say. If content is king, then delivery is its scepter, crown and cape.
Technology in Marketing: Google+. Rethinks Online Privacy
There's a fairly robust legal community developing on Google+. Here's what you need to know.
CyberSource: Machines Executing Processes and the Computer-Readable Medium
In <i>CyberSource v. Retail Decisions</i>, a panel of the Federal Circuit affirmed a district court's summary judgment ruling that the asserted patent claims were invalid under 35 U.S.C. § 101, and held that purely mental processes are unpatentable abstract ideas. The court decided that merely limiting an unpatentable mental process to a computer-readable medium for execution on a processor, in a so-called <i>Beauregard</i> claim, did not satisfy § 101.
Features
How the New Patent Act Will Affect the Way Counsel Practice and Advise Their Clients
The America Invents Act, passed by Congress on Sept. 9, 2011, and signed into law on Sept. 16, 2011, imposes sweeping changes to U.S. patent law. This article focuses on how the new patent laws will require patent practitioners to change the way they practice and advise their clients.
Features
New Briefs
Highlights of the latest franchising news from around the country.
Features
Court Watch
Highlights of the latest franchising cases from around the country.
Fighting Encroachment Claims with Clear Contract Language
Two relatively recent court decisions addressing the common franchise issue of encroachment re-confirm the importance of carefully drafting each provision in a franchise agreement and shed some additional light on how courts will view and address encroachment claims going forward.
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