A Review of Realization
Examining realization is important to maintaining good fiscal health in a law firm. This article provides the most common areas to begin review.
Professional Development: RFPs ' Qualifying to Qualify
Companies increasingly select law firms based on a formal RFP (Requests for Proposal) process. Although your firm may match the criteria that are needed to service these clients, much more is required to win the work.
Features
The Place to Network: The Dreaded Cocktail Party
What activity can possibly strike fear in the hearts of many lawyers, an activity that for some comes as naturally as breathing but for others is something to avoid at all costs? Naturally, we're talking about the cocktail party.
Features
Information: The Key to Successful Law Firm Management
This article discusses profitability drivers and the characteristics and content of useful management information reports that distill critical information to facilitate informed decisions by firm leadership.
The Business of Branding: Happy Alums
Beginning with this issue and appearing bi-monthly, we welcome Moir' Marketing Partners as regular columnists for The Business of Branding.
Technology in Marketing: The State of Law Firm e-Mail Marketing
E-mail marketing offers law firms a professional way to proactively remind clients and other contacts about a firm's experience and expertise. Here's how to measure good results.
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