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Features

Client Speak: Capturing the Current Mood Image

Client Speak: Capturing the Current Mood

Allan Colman

Implicit in all the stories about layoffs or hourly versus value billing, the fundamental question is whether the severity of the economic downturn will permanently change what law firms look like and how they operate. Can they ever again support the notorious salary structures and leverage strategies of the past?

Features

Practice Building Skills: Turning Your Bio into a Magnet for Business Image

Practice Building Skills: Turning Your Bio into a Magnet for Business

Larry Bodine

Smart lawyers turn their bios into a marketing magnet that generates leads, as opposed to a mere resume or a CV, which recites only your education and experience. The trick is to turn a feature of yourself into a benefit to the client.

Features

Media & Communications Corner: Channel the Information Deluge into Knowledge You Can Use Image

Media & Communications Corner: Channel the Information Deluge into Knowledge You Can Use

Nicholas Gaffney

Proven shortcuts that will help you channel the flood of incessant information coming your way.

Career Journal: Does Having a J.D. Help a Career in Legal Marketing? Image

Career Journal: Does Having a J.D. Help a Career in Legal Marketing?

Michael DeCosta

The marketing function is expanding within law firms. Despite of, or perhaps because of, the legal industry's economic woes of late, the expectations around marketing ' from increased business development to enhanced practice support ' has never been greater. Do you need a J.D. to have a career in marketing?

Features

Do More with Less and Gain Market Share Image

Do More with Less and Gain Market Share

Preston McKenzie

The current economic situation is forcing firms to think of new ways to market themselves, which likely will become the new norm, long after the downturn is history.

Features

For Whom the Bell Tolls Image

For Whom the Bell Tolls

Chris Gardephe

In this climate of uncertainty, the impetus will be on associates to self-motivate, focus on learning the craft and think deeply about what they really want from their careers. But what are those of us committed to developing the careers of associates to do?

Features

Downsizing the Right Way Image

Downsizing the Right Way

Henry M. Perlowski & H. Bruce Jackson

In Part One of this article, the authors dealt with the primary risks of a "downsizing" event. Part Two herein discusses implementing a methodical plan for a downsizing event, alternatives to downsizing, and going forward with compassion.

Do Comparative Lawyer Rankings Run Afoul of Ethical Guidelines? Image

Do Comparative Lawyer Rankings Run Afoul of Ethical Guidelines?

Malachi O. Boyuls & Charles P. Floyd

The ABA's Model Rules of Professional Conduct, adopted in many jurisdictions, now allow attorney advertisements but restrict "misleading" communications. Significantly, such misleading communications may include unsubstantiated comparisons to other lawyers.

Structure of Firm Severance Package Can Result in Loss of Federal Health Subsidy Image

Structure of Firm Severance Package Can Result in Loss of Federal Health Subsidy

Stuart Sirkin

COBRA health care continuation coverage is not new. What is new is the ARRA-added federal subsidy for involuntarily terminated workers. This article explains.

Features

Tips for Drafting Employee Handbooks Image

Tips for Drafting Employee Handbooks

Bill Wortel & Christy Phanthavong

The purpose of this article is to provide tips and identify potential pitfalls associated with the drafting of an employee handbook.

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