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<b><i>Google Analytics Can Prove a Useful Tool in Helping Firms Draw More Clients</b></i><br>Many law firms proclaim their excellence by touting top lawyers from prestigious schools and decades of courtroom success. While these facts still afford some strategic advantages, an effective content marketing strategy is another way to gain an edge over your competition in today's legal market.

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In a case decided on Oct. 17, 2016, the Commonwealth Court of Pennsylvania rejected a long-standing position taken by the Pennsylvania Department of Revenue dealing with when renewal periods must be added to the initial term of a lease for realty transfer tax purposes.

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SXSW Conference<br>The Changing Analysis of Copyright Infringement in Music

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Yahoo Inc. announced on March 1 that general counsel Ron Bell is leaving the tech giant after an investigation of the company revealed that its legal team failed to sufficiently inquire into a massive 2014 cybersecurity breach.

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Despite the established purpose of a compensatory damage award, there are occasions when a verdict is so excessive it could only have been arrived at in an effort to punish, rather than to compensate. In those instances of a "runaway" jury award, there are two generally recognized forms of relief available to address the excessive verdict: a new trial as to damages only, or remittitur.

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<b><i>Part Two of a Two-Part Article</b></i><br>A continuation of the discussion regarding the fact that the Connecticut Supreme Court is currently considering whether the state should abandon its traditional strict product liability standard for design defect claims and replace it with section 2(b) of the Restatement (Third) of Torts, which requires plaintiffs to prove the manufacturer's foreseeability of harm, and prove the effectiveness of a reasonable alternative design in order to recover damages for product-caused injuries.

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This article provides an overview of the "reptile method," why it can be successful if not rebutted, and some ideas on how a defendant can present a more fulsome story about its good conduct, actual legal obligations and the facts to the jury.

Columns & Departments

In the case of <i>Caltagirone v. Cephalon</i>, Philadelphia Court of Common Pleas Judge Denis P. Cohen has granted the plaintiff the right to subpoena documents concerning pharmaceuticals manufacturer Cephalon from the U.S. Attorney's Office for the Eastern Dirstrict of Pennsylvania. Here's an analysis of the ruling.