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While enjoining infringing activity is the objective of most trademark infringement lawsuits, an analysis of the potential damages available in a trademark infringement action and the methodology for proving damages should be conducted prior to filing a complaint. Basic questions that need to be answered before filing a lawsuit include:
This article discusses recovering damages for trademark infringement and various strategies for establishing those damages.
In an infringement action, "[d]amages are typically measured by any direct injury which a plaintiff can prove, as well as any lost profits which the plaintiff would have earned but for the infringement." Lindy Pen Co. v. Bic Pen Corp., 982 F.2d 1400, 1407 (9th Cir. 1993), abrogated on other grounds by SunEarth, Inc. v. Sun Earth Solar Power Co., 839 F.3d 1179 (9th Cir. 2016). In trademark cases, plaintiffs can seek: 1) the defendant's profits; 2) an award of actual damages sustained by the plaintiff; 3) recovery of costs of the action; 4) an award of reasonable attorney's fees (in exceptional cases); and 5) statutory damages. Int'l Star Class Yacht Racing Ass'n. v. Tommy Hilfiger, U.S.A., Inc., 80 F.3d 749,752-53 (2d Cir. 1996). An award of actual damages can take the form of: a) lost sales or revenue; b) corrective advertising or the cost to prevent, correct or mitigate consumer confusion; and c) harm to market reputation/loss of goodwill. A plaintiff may also seek reasonable royalties and lost franchise fees. N.Y. Racing Ass'n v. Stroup News Agency Corp., 920 F.Supp. 295, 302 (N.D.N.Y. 1996); Hair Assoc. v. Nat'l Hair Replacement Servs., Inc., 987 F. Supp. 569, 596 (W.D. Mich. 1997).
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There's current litigation in the ongoing Beach Boys litigation saga. A lawsuit filed in 2019 against Nevada residents Mike Love and his wife Jacquelyne in the U.S. District Court for the District of Nevada that alleges inaccurate payment by the Loves under the retainer agreement and seeks $84.5 million in damages.
The Article 8 opt-in election adds an additional layer of complexity to the already labyrinthine rules governing perfection of security interests under the UCC. A lender that is unaware of the nuances created by the opt in (may find its security interest vulnerable to being primed by another party that has taken steps to perfect in a superior manner under the circumstances.
This article highlights how copyright law in the United Kingdom differs from U.S. copyright law, and points out differences that may be crucial to entertainment and media businesses familiar with U.S law that are interested in operating in the United Kingdom or under UK law. The article also briefly addresses contrasts in UK and U.S. trademark law.
With each successive large-scale cyber attack, it is slowly becoming clear that ransomware attacks are targeting the critical infrastructure of the most powerful country on the planet. Understanding the strategy, and tactics of our opponents, as well as the strategy and the tactics we implement as a response are vital to victory.
The real property transfer tax does not apply to all leases, and understanding the tax rules of the applicable jurisdiction can allow parties to plan ahead to avoid unnecessary tax liability.