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Law Firm Marketing and Business Development

Voice of the Client: Attention, Lawyers! Collaborate with Your Clients

A team of panelists brings the views and opinions from the client's perspective into focus on issues involving pricing, service, marketing, strategy, differentiation and more.

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In this column, we bring the views and opinions from the client’s perspective into focus on issues involving pricing, service, marketing, strategy, differentiation and more. When it comes to relationship management, many firms fail to consider the value client involvement can bring to key business processes such as succession planning or client team transitioning.

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