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Avoiding Ambush: Tips for the Successful Preparation and Presentation of Witnesses

A successful defense against a consumer's claim that she was damaged from using a medication manufactured by one of your pharmaceutical clients may hinge significantly on the testimony provided by a research scientist, a pharmacologist, or perhaps a warnings or a marketing specialist. While these witnesses have key sources of knowledge about the product, its development, testing, labeling and/or distribution, they may also bring with them fears and inadequacies that could result in the ambush of your defense.

20 minute read August 01, 2003 at 04:31 PM
By
Kimberly D. Baker
Avoiding Ambush: Tips for the Successful Preparation and Presentation of Witnesses

A successful defense against a consumer's claim that she was damaged from using a medication manufactured by one of your pharmaceutical clients may hinge significantly on the testimony provided by a research scientist, a pharmacologist, or perhaps a warnings or a marketing specialist.

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