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An Examination of the Hotel Industry and Multi-Branded Franchisors

Franchises dominate such industries as fast food, automobile, rental car, and cosmetics, but perhaps no business model is as dependent on franchising as the hotel industry. As a result, the hotel industry presents an interesting study on how multi-branded franchisors deal with unique issues affecting the relationships between the franchisor and its franchisee, suppliers and vendors, and the traveling public.

21 minute read August 10, 2004 at 09:13 AM
By
Richard Barrett-Cuetara<TAB>
An Examination of the Hotel Industry and Multi-Branded Franchisors

Franchises dominate such industries as fast food, automobile, rental car, and cosmetics, but perhaps no business model is as dependent on franchising as the hotel industry.

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