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Franchisee Associations See Item 20 Disclosure Plan as One Step Forward, Two Steps Back

By Eric H. Karp
October 18, 2004

The Federal Trade Commission's (FTC) long-awaited Staff Report recommends the retention of an important advancement for the benefit of prospective franchisees: the mandated disclosure of trademark-specific franchisee associations in Item 20. Many franchisee advocates viewed this provision in the October 1999 Notice of Proposed Rulemaking (NPR) as a laudable recognition of the legitimate and constructive role that franchisee associations can and do play in our industry, including as an unfiltered source of information for prospective franchisees.

Providing this source of information is essential, given the absence of mandated financial performance information in Item 19, the prevalence of the use of broad confidentially agreements in franchise agreements and settlement agreements, and the fact that the franchisee roster in Item 20 need not contain more that 100 names. The NPR proposal builds on the body of statutory and regulatory law in 11 states that explicitly protects the rights of franchisees to freely associate and a line of judicial decisions that demonstrates the willingness of judges and juries to find creative ways to punish franchisors that retaliate against franchisee association members and leaders. (For extensive treatment of this precedent, see Karp, “The Right of Franchisees to Freely Associate Bolstered by Legislation and the Courts,” FBLA, Volume 6, Number 7, April 2000.)

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