Franchisees' Perspective: Leveling the Playing Field

In 1992 when a group a franchisee leaders sat down with me in Washington, DC to discuss the formation of a national trade association to represent their interests — which became the American Franchisee Association (AFA) — the group intended nothing less than to put pressure on the current public policy framework to make things better for franchisees. Included in this framework was the Federal Trade Commission's (FTC) trade regulation rule titled, "Disclosure Requirements and Prohibitions Concerning Franchising and Business Opportunity Ventures" (16 CFR Part 436) ("Franchise Rule" or "Rule"). Since that meeting in 1992, the AFA has been the catalyst for ensuring that certain franchisors do not use their enormous contractual discretion with the intent to subjugate or take advantage of their franchisees.

17 minute read October 18, 2004 at 09:33 AM
By
Susan P. Kezios
Franchisees' Perspective: Leveling the Playing Field

In 1992 when a group a franchisee leaders sat down with me in Washington, DC to discuss the formation of a national trade association to represent their interests 'which became the American Franchisee Association (AFA) ' the group intended nothing less than to put pressure on the current public policy framework to make things better for franchisees.

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