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How Not To Get 'Whacked' By Journalists

There are those in PR who are just plain annoying. I used to think ' during my live TV days at CNN ' What is their objective? Getting to speak to me, or pitching a story? I think for many, it was the former. If they didn't have their pitch down in 20 seconds, they lost me and got "whacked!" For many, I never returned calls. Nothing personal, I just didn't have time to return all of them; if I had, I would have missed my deadlines and been out of a job! <br>Here are some basic rules for how not to become a public relations flack that's whacked!

11 minute read June 28, 2005 at 04:25 PM
By
Paramjit Mahli
How Not To Get 'Whacked' By Journalists

Journalists have an online game called “Whack a Flack”, where they get to pelt cartoon character public relations professionals with pointy paper airplanes made out of bad press releases.

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