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<i><b>The Place to Network:</b></i> As a Marketing Tool 'Membership Has Its Advantages'

The fact is, like most other things in life, you'll get out of a membership only as much as you put into it. So if you want to make the most of your affiliations, you're going to have to put in some effort.

13 minute read August 30, 2005 at 02:32 PM
By
Olivia Fox Cabane
<i><b>The Place to Network:</b></i> As a Marketing Tool 'Membership Has Its Advantages'

 

Decide

How many memberships do you have? If it takes you more than a few seconds to remember, you're in good company. Many people are surprised when the realize the extent of their affiliations ' industry organizations, charity boards, golf clubs, groups they don't even remember joining.

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