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<b>Commentary:</b> 'Cloaking' Information and the Marketplace for Lateral Associates

Last spring ,i&gt;The National Law Journal</i> reported that firms are taking steps to make it harder for headhunters to poach associates, primarily by removing information about associates from their Web sites ' information as basic as direct-dial numbers, e-mail addresses and biographical or practice-group data. More recently, <i>Law Firm, Inc.</i> reported that only four of the top 10 firms deserved an "A" for the completeness of associate information on their Web sites (see, www.lawfirminc.com/texts/0505/dls0505.html). The first question this raises is simply whether "cloaking" associate information has any effect; and the second, more interesting, question is whether firms' cloaking associates - but not partners - tells us anything about how the market for lateral associates differs in structure and function from the market for lateral partners.

12 minute read February 03, 2006 at 01:10 PM
By
Bruce MacEwen
<b>Commentary:</b> 'Cloaking' Information and the Marketplace for Lateral Associates

Estimating what it costs a firm to lose a highly educated professional is more art than science, but an impressionistic review of the literature suggests rough agreement that a year's worth of salary is probably a safe minimum guess.

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