Law.com Subscribers SAVE 30%

Call 855-808-4530 or email [email protected] to receive your discount on a new subscription.

Marketing the Law FirmLJN NewslettersNewsSections

Note From The Editor

By ALM Staff | Law Journal Newsletters |

With the very fine article by Tracy Holotuk as the centerpiece, I am pleased to announce the launch of the MLF Canadian 20 competition. The criteria for inclusion on this list will be the same as that used for the MLF 50, with the exception that firms with 50 attorneys or more will be eligible to compete. Previously, I had indicated that law firms of 100 or more attorneys would be eligible. I have since revised that number to enable more firms to compete. The criteria featured on page 4 is very comprehensive, and while the firms that cover as many aspects of the criteria will have a better positioning in the rankings, those firms that stand out in one or more of the criteria will be recognized accordingly. This listing is being created with a great deal of thought and attention to detail and content. My only advice to entrants is to really think through the criteria, and what you want your firm to convey in those areas you decide to pursue. I look forward to receiving entries from as many firms in Canada as possible. The MLF Canadian 20 will be published in ranked order in the June issue of MLF.

I also wanted to welcome a new member to our Board of Editors. Bill Crooks is the Legal Marketing Executive Search Consultant at Priority Search International in Lake Mary, Florida. Over the last 3 years Bill has filled 14 AmLaw 100/200 CMO positions throughout the U.S, and over 50 practice group and/or manager positions in AmLaw 100/200 firms. Bill will bring some real perspective and in depth knowledge of the legal marketing industry to our publication and I look forward to his contributions.

This premium content is locked for Entertainment Law & Finance subscribers only

  • Stay current on the latest information, rulings, regulations, and trends
  • Includes practical, must-have information on copyrights, royalties, AI, and more
  • Tap into expert guidance from top entertainment lawyers and experts

For enterprise-wide or corporate acess, please contact Customer Service at [email protected] or 877-256-2473

Read These Next
Bankruptcy Sales: Finding a Diamond In the Rough Image

There is no efficient market for the sale of bankruptcy assets. Inefficient markets yield a transactional drag, potentially dampening the ability of debtors and trustees to maximize value for creditors. This article identifies ways in which investors may more easily discover bankruptcy asset sales.

Judge Rules Shaquille O'Neal Will Face Securities Lawsuit for Promotion, Sale of NFTs Image

A federal district court in Miami, FL, has ruled that former National Basketball Association star Shaquille O'Neal will have to face a lawsuit over his promotion of unregistered securities in the form of cryptocurrency tokens and that he was a "seller" of these unregistered securities.

Why So Many Great Lawyers Stink at Business Development and What Law Firms Are Doing About It Image

Why is it that those who are best skilled at advocating for others are ill-equipped at advocating for their own skills and what to do about it?

Blockchain Domains: New Developments for Brand Owners Image

Blockchain domain names offer decentralized alternatives to traditional DNS-based domain names, promising enhanced security, privacy and censorship resistance. However, these benefits come with significant challenges, particularly for brand owners seeking to protect their trademarks in these new digital spaces.

Coverage Issues Stemming from Dry Cleaner Contamination Suits Image

In recent years, there has been a growing number of dry cleaners claiming to be "organic," "green," or "eco-friendly." While that may be true with respect to some, many dry cleaners continue to use a cleaning method involving the use of a solvent called perchloroethylene, commonly known as perc. And, there seems to be an increasing number of lawsuits stemming from environmental problems associated with historic dry cleaning operations utilizing this chemical.