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<b>Book Review:</b> Keys to Being Professionally Successful: Two 'Short and Sweet' Reads Unlock the Secrets!

By Elizabeth Anne 'Betiayn' Tursi
May 31, 2006

Just recently, two great 'little' books were sent to me that I believe bear reviewing. The first is The Essential Little Book of Great Lawyering, by James A. Durham, currently the Chief Marketing Officer at Ropes & Gray in Boston. The second is Business Competency for Lawyers, by our Board member, Edward Poll, Principal of The LawBiz Management Company in Venice, CA.

The Essential Little Book of Great Lawyering measures 6' x 4' and is 53 pages long. While small of stature, it is big, big, big in content. There are many 'how to' become successful books out there, but in just 53 pages this little jewel sums up the art of lawyering and client service in a very straightforward manner. From the first chapter (there are only three), entitled 'Setting the Stage for Greatness,' to 'Putting it all Together,' Jim has revealed how one goes from 'good to great.' Jim states that in his work (formerly one of the top consultants in our profession), he found that the most important qualities of successful lawyers relate to service and attitude. He goes on to say that the book is intended to give the reader a road map to achieving success by articulating what a lawyer needs to do to have every client say: 'My lawyer is the best lawyer with whom I have ever worked.'

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