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Efficient Training on Specific IP Issues

By H. Jackson Knight
July 31, 2006

An excellent time to provide training to a client organization is when the client asks for guidance on IP strategy. In many cases, a client develops an IP strategy due to the desire to approach a specific business need in a planned and proactive manner. This specific business need can be, for example, a new invention, a new competitor, or a new development with another company.

IP professionals are in a unique position to provide this strategic guidance through training; however, it must be done in an effective and timely manner. The training must be focused on and directed to the problem at hand, or the IP professional could lose the audience. This type of 'guidance training' can be accomplished by tackling the task in two parts. The first part provides a brief IP foundation; the second part provides alternatives and options to help address the specific strategic issue.

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