<b>Technology in Marketing:</b> New Tools for Effective Proposal Generation

According to a 2006 benchmarking survey by Chicago-based Hubbard One, a Thomson Elite company, 51% of the survey respondents said that they respond to more than 10 proposals a month, often with minimal advance notice. Some indicated close to 30 per month. As the demand increases and marketing is more involved in the business development process, 62% of marketers have indicated they are not satisfied with their current proposal process.

18 minute read September 29, 2006 at 11:02 AM

Nancy Manzo

Imagine a partner walks into your office with a thick, bound Request for Proposal document from one of your firm's top clients.

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California’s AI Transparency Stack: From State Obligation to Adoption Strategy