Q&A with Steven Toporoff, Franchise Program Coordinator, FTC

No one in the federal government is more closely associated with the New Franchise Rule ('New Rule' or 'amended Rule') than Steven Toporoff, franchise program coordinator, Federal Trade Commission ('FTC'). Since the review process began more than a decade ago, Toporoff has fielded comments about how the Commission can improve franchising regulations for the benefit of franchisors, franchisees, and prospective franchisees. Now, with the New Rule released in final form, Toporoff has the dual challenges of educating the franchise industry and consumers about the new provisions, while also ensuring compliance with its standards. In this Q&A, FBLA speaks with Toporoff about what the New Rule contains (and does not contain), and how the FTC is reaching out to the franchise industry to ensure a smooth transition over the next 16 months.