RELATIONSHIPS AND RETENTION – The Red Zone strategy to build and maintain relationships with inside counsel needs to be informed by an in-depth analysis of a company's past selections – how they wre made, problems that might have occurred afterward, legal-trade press or other media coverage of the relationship or the cases and transactions involved.This research, on the one hand, will set the seller's expectations and, therefore positively affect its strategy.
The RED ZONE - Selecting Outside Counsel
RELATIONSHIPS AND RETENTION - In the pursuit of maintaining relationships with inside counsel, or developing new ones, law firms need to seek as much information about corporate retention patterns as due dilligence can provide.
By
Allan Colman, Managing Director, The Closers Group: [email protected]This premium content is locked for LawJournalNewsletters subscribers only
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