Keeping e-Secrets

e-Commerce and tech firms face constant threats to secrecy and challenges unheard of by their real-world predecessors. Today, for example, businesses that work with data about individuals, whether that data is a record of credit-card transactions or is housed in more complex medical databases, must comply with complex burdens to maintain the confidentiality of the people to whom the data pertains. As the many recent headlines about privacy breaches reveal, protecting against the risk ' and cost ' of worldwide criminals' vigilance to gain instant access to that data must be as much a part of any e-commerce firm's business plan as its marketing strategy.

33 minute read August 28, 2007 at 09:44 AM
By
Stanley P. Jaskiewicz
Keeping e-Secrets
What secrets could an e-commerce firm have? An online business is exactly that: online, always, and always available to anyone with an Internet connection. Inventory, pricing and marketing are all on the Web site for anyone to see ' whether a potential customer, or a potential or actual competitor.

Yet, as with their bricks-and-mortar counterparts, the story of how an e-business gets online hides many secrets.

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