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Downsizing: Being the Messenger May Actually Be Good for Your Career

Whether or not to adjust the number of employees or partners downward can be a critical decision for 2008. In the event it does happen, marketing executives will, undoubtedly, be asked to help craft appropriate messages to both the market and within their own firms in advance of rumor mills, blogs, and especially, the competitors offering their own take on the changes. However daunting the task, working through such scenarios can go a long way toward preserving your firm's reputation and bolstering your own career opportunities within your current firm or with a prospective employer.

10 minute read March 27, 2008 at 02:44 PM
By
Michael DeCosta
Downsizing: Being the Messenger May Actually Be Good for Your Career

Discussing workforce reductions, RIFs, layoffs, downsizings, whatever you may call them, is never fun. It may certainly not seem the best way to start a career column for the New Year.

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