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Technology in Marketing: Building Consumer Clientele Through Web 2.0 Site Avvo

An in-depth analysis of a Web site designed for consumers of legal services, recently launched in the Seattle, WA, area.

11 minute read May 28, 2008 at 08:17 AM
By
Shelly Crocker
Technology in Marketing: Building Consumer Clientele Through Web 2.0 Site Avvo

[Editor's Note: This month we are again privileged to have a guest columnist. Shelly Crocker is a founding member and managing partner of Crocker Kuno LLC, a firm based in Seattle, WA.

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