INVISIBLE MARKETING II. Last column we startged discussing “permission marketing” by recognizing opportunities given to you by clients and prospects for future client generation. This time we will add two more business development openings.”WHAT'S NEW?”
INVISIBLE MARKETING II.
INVISIBLE MARKETING II. Last column we startged discussing "permission marketing" by recognizing opportunities given to you by clients and prospects for future client generation. This time we will add two more business development openings. "WHAT'S NEW?", when asked by a past contact or by a good client, opens the way to talk about: * A recent firm success * An highly regarded article written by a colleague * Or asking if they have heard about a…
By
Allan Colman, Ceo, The Closers Group: [email protected]This premium content is locked for LawJournalNewsletters subscribers only
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