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THE RED ZONE PLAY OF THE WEEK - 6 Touchdowns in the Snow
October 19, 2009
THE RED ZONE PLAY OF THE WEEK – 6 Touchdowns in the SnowScoring 6 touchdowns in the snow is a truly special accomplishment, even for the New England Patriots. They anticipate the positives and the obstacles to accomplishing their goals. So too must business development consultants insure that their attorney marketing training includes a heavy dose of understanding the in-house counsel selection process.Just like a football player learns where the oppornents' strengths are located, so too must law marketing focus on: * Who the final decision maker(s) will be? * Are they receiving major pressure from the CEO or Board of Directors to cut costs, or settle faster? * What drives the client/prospect crazy in their current relationships? * How is their business faring in this economy?Business generation requires you to anticipate, practice, rehearse and review the actions and results when entering the RED ZONE of law business development.
THE RED ZONE PLAY OF THE WEEK – 6 Touchdowns in the SnowScoring 6 touchdowns in the snow is a truly special accomplishment, even for the New England Patriots. They anticipate the positives and the obstacles to accomplishing their goals. So too must business development consultants insure that their attorney marketing training includes a heavy dose of understanding the in-house counsel selection process.Just like a football player learns where the oppornents' strengths are located, so too must law marketing focus on: * Who the final decision maker(s) will be? * Are they receiving major pressure from the CEO or Board of Directors to cut costs, or settle faster? * What drives the client/prospect crazy in their current relationships? * How is their business faring in this economy?Business generation requires you to anticipate, practice, rehearse and review the actions and results when entering the RED ZONE of law business development.
New York's Latest Cybersecurity Commitment
On Aug. 9, 2023, Gov. Kathy Hochul introduced New York's inaugural comprehensive cybersecurity strategy. In sum, the plan aims to update government networks, bolster county-level digital defenses, and regulate critical infrastructure.
The DOJ's Corporate Enforcement Policy: One Year Later
The DOJ's Criminal Division issued three declinations since the issuance of the revised CEP a year ago. Review of these cases gives insight into DOJ's implementation of the new policy in practice.
How AI Has Affected PR
When we consider how the use of AI affects legal PR and communications, we have to look at it as an industrywide global phenomenon. A recent online conference provided an overview of the latest AI trends in public relations, and specifically, the impact of AI on communications. Here are some of the key points and takeaways from several of the speakers, who provided current best practices, tips, concerns and case studies.
Use of Deferred Prosecution Agreements In White Collar Investigations
This article discusses the practical and policy reasons for the use of DPAs and NPAs in white-collar criminal investigations, and considers the NDAA's new reporting provision and its relationship with other efforts to enhance transparency in DOJ decision-making.