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e-Getting Your Back

Science tells us that most of an iceberg is hidden beneath the surface of the ocean. e-Commerce law tells us the same thing about Web-site development: The "Web front" that shoppers see can be dwarfed by the hidden, or invisible, "back office" ' the contracts, negotiations and software that make e-commerce Web sites possible. Yet it is that back office that can be the difference between a profitable site and one, like a true iceberg, that is merely adrift and fraught with potential hazards.

21 minute read January 28, 2010 at 03:59 PM
By
Stanley P. Jaskiewicz
e-Getting Your Back

Science tells us that most of an iceberg is hidden beneath the surface of the ocean. e-Commerce law tells us the same thing about Web-site development: The “Web front” that shoppers see can be dwarfed by the hidden, or invisible, “back office” ' the contracts, negotiations and software that make e-commerce Web sites possible.

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