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FIRST IMPRESSIONS AND BUSINESS DEVELOPMENT

FIRST IMPRESSIONS AND BUSINESS DEVELOPMENT - Following a recent engagement as a marketing keynote speaker for the Beverly Hills Bar Association, an attendee asked me a question about the importance of first impressions in making law sales. For anyone engaged in legal sales or who provides business development presentations, it's hard t deny that the role fo first impressions is the foundation for an excellent question. One of the best answers can be based on Malcolm…

4 minute read July 20, 2010 at 02:51 PM
By
allan colman , www.closersgroup.com
FIRST IMPRESSIONS AND BUSINESS DEVELOPMENT

FIRST IMPRESSIONS AND BUSINESS DEVELOPMENT – Following a recent engagement as a marketing keynote speaker for the Beverly Hills Bar Association, an attendee asked me a question about the importance of first impressions in making law sales.

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