Perhaps we all have heard the warning given by my late high school geometry teacher about what “U and Me” become when we make an (unwarranted) assumption.
Don't Assume Your e-Profits Away
Perhaps we all have heard the warning given by my late high school geometry teacher about what "U and Me" become when we make an (unwarranted) <i>assumption</i>. However aged my former teacher's "assume" joke may have been, I think it is an excellent reminder of why overt and implied assumptions underlying e-commerce must be considered in making business plans.
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