The Business of Branding: Is New Media Still 'New'?

Responsive web design, startup incubators and mobile payments are three progressive products and services that aren't necessarily "new" media, but can be considered new enhancements that aid growth, advancement and understanding.

12 minute read April 27, 2012 at 04:21 PM
By
Jeremy Hoders
The Business of Branding: Is New Media Still 'New'?

A colleague of mine said it well: “New media is no longer new, but its definition varies by awareness, education and experience of the user.” There are many revolutionary products and services that the market offers.

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