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Highlights from ALM's Business Development and Marketing Leadership Forum 2012

<i>The American Lawyer</i> recently sponsored the "Law Firm Marketing &amp; Business Development Leadership Forum" during which CMOs and law firm leaders gathered to learn and discuss a series of thought-provoking sessions that help them to optimize their firm's marketing and business development function. With the insightful input of the summit's co-chairs and faculty, we provide a recap of some of the high-impact topics presented.

35 minute read June 28, 2012 at 11:32 AM
By
Kimberly Alford Rice
Highlights from ALM's Business Development and Marketing Leadership Forum 2012

In its third year, The American Lawyer recently sponsored the “Law Firm Marketing & Business Development Leadership Forum” during which CMOs and law firm leaders gathered to learn and discuss a series of thought-provoking sessions that help them to optimize their firm's marketing and business development function.

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