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Litigators Get (Anti-) Social in the Crusade For Brand Protection

As networkers blog about everything from the banal to the ridiculous, sifting through the social media landscape for brand protection intelligence can seem like a task of Herculean proportions. While some postings are retweeted like wildfire, garnering global exposure, others sit buried and largely unread. However, if brand owners get it right, they are sitting on a gold mine of information.

33 minute read July 30, 2012 at 11:42 AM
By
Kiran N. Gore and Rebecca Kay
Litigators Get (Anti-) Social in the Crusade For Brand Protection

Did you know that if Facebook were a country it would have the world's third largest population? Or that Twitter welcomes nearly 500,000 new users a day?

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