“Buckyballs” magnetic toys have been in the news because of the manufacturer's public battle with the Consumer Products Safety Commission (“CPSC”).
'Buckyballs' Lawsuit May Limit Use of Celebrity Name
Advertisers and marketers should watch <i>The Estate of Buckminster Fuller v. Maxfield & Oberton Holdings, LLC</i> closely to see what limits may exist on their use of a name that has ties to a celebrity as well as a separate object.
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Kyle-Beth HilferThis premium content is locked for The Intellectual Property Strategist subscribers only
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