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How to Fix Reputational Harm

The speed with which negative Internet postings spread can cause immediate reputational harm. To remedy this harm, the nature and extent of the damage must be quantified, which is no easy task. However, new digital tools can now be used to assess and quantify damage caused by these kinds of negative Internet postings.

19 minute read November 01, 2015 at 11:29 AM
By
Luci Bach, Mary Gately And Craig Kronenberger
How to Fix Reputational Harm

The speed with which negative Internet postings spread can cause immediate reputational harm. To remedy this harm, the nature and extent of the damage must be quantified, which is no easy task.

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