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Ultra Music Festival Disputes Result in Decisions Within Days of Each Other
Only days after winning dismissal of an antitrust lawsuit over its 2019 move to a new location in Miami, FL, for the Ultra Music Festival, Worldwide Entertainment lost its bid to reopen a court case over use of the "Ultra Music" brand for a festival overseas.
The Ultra Music brand today spans several continents, including Africa, the Americas, Asia and Europe. The two court decisions address the boundaries of festival branding: the need to contend with local authorities and competitors, and problems from the continued push to expand an international festival brand.
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