Most Companies Don’t Honor Privacy Opt-Outs

Global privacy control lets computer users set privacy preferences in their browsers, automatically sharing those choices whenever users go to a site. It’s supposed to give individuals more control over their personal data, allowing them to opt in or out of cookie usage, data sharing, data selling and targeted advertising.But they only work if companies honor them. And in most instances, they don’t.

8 minute read December 01, 2024 at 12:07 AM
By
Maria Dinzeo
Most Companies Don’t Honor Privacy Opt-Outs

By Maria Dinzeo

Global privacy control lets computer users set privacy preferences in their browsers, automatically sharing those choices whenever users go to a site.

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